Archive for the ‘Fascinate Me’ Category

Charmin continues their Enjoy The Go / #tweetfromtheseat campaign with this fresh new video. They are just being honest.


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Evian: baby&me  #evianBabyAndMe

And for memories’ sake: Roller Babies

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Last year, I worked on an video ad for Tide Vivid White and Bright, featuring Betty White. This video was nominated for Ad Age Creativity and Tremor Video’s Super Creative Video Ad Challenge. Although we didn’t win – MIller Lite, Mustang and Air Wick took home the awards – I won another award that I can be proud of: being featured in Ad Age!


Do you see me??????? Being in Ad Age is a huge honor for me. I know that I’m not being featured in an article or doing anything super cool, but still. I. AM. IN. AD. AGE. Just little ol’ me, a girl from Boston with a big dream of moving to New York City to be in advertising. During my undergrad years, our college professors always touted Ad Age and told us to subscribe to the online publication. This just shows me that dreams can happen!

Jimmy also happened to complete this dream with me by luck. I had a plus one and invited him. What a lucky accountant. 

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Not that I struggle a ton with my identity, in fact I am pretty confident in my skin, but in a society where people are most comfortable when they can categorize, box and label people, I am amiss with which bucket I am dropped into. Also, with my 25th birthday steadily approaching, I wonder, if faced with a life or death choice, which to categorize myself?

What three words would your friends use to describe you?
Putting aside the flattery which I assume inevitable: Hilarious, Inappropriate, Bitchy, I’ve definitely been described as the following:

  • Vegetarian– This one is probably most perplexing. While I am very content eating tofu, soy protein and tempeh until I explode, I absolutely scarf down meat. Hello, hot-pot, Short-ribs please! I am the chair of my company’s green team and spout ecologically friendly non-sense to all that will listen. Next Friday, I’m taking over my company’s beer time and making them drink eco-friendly beer. I suppose this could be construed as vegetarian…
  • “Granola Child” Hippie– The tree-huggin’, granola eatin’, guitar carryin’, no deodorant wearin’ kind. Ok, GUILTY. I’ve been known to hug a few trees, whilst eating granola. Related to my point earlier, I’m all about the Earth. I play the guitar and through the magic of genetics I don’t need deodorant. I probably should wear some though because my ever-lovin friends could be lying to me about how I smell.

  • Martha Stewart Craft Types– This woman is my idol. That financial rebel with her knack for making ponchos, even in jail. Whoa buddy, if I got to beat some dough with Jim Cramer… life fulfilled!  I have neither the cooking skills nor income to create the table spreads that Martha is capable of, but reading her magazines is like life porn. One day, if I read enough Apartment Therapy articles, I will attain a shred of her awesomeness.
  • Hipster– It literally took me two hours to figure out which hipster I was. I am for sure not the stereotypical hipster who wears ironic shirts and mainlines PBR into her body. I don’t have a minimum-wage job, I don’t think I’m über cool, yet pretend I am anti-cool. I’m not particularly fashionable and I listen to indie-folk music that everyone has probably heard of. BUT, and this is a pretty substantial but, I do encompass these tell-tale traits which are identifiers of the D.I.Y Hipster:
  1. I am a very serious coffee drinker. I could spend days hanging out in coffee shops. I go to as many different and new coffee shops no matter where I visit. It’s my thing, I suppose; some people collect stamps, I journal the cafes I go to.
    Currently, my favorite cafes in the Boston radius are:
    (Harvard Sq.) for best overall
    (Kendall sq.) for best espresso drinks
    Cafe on the Common (Waltham) for best brewed coffee
    I currently live in Southie, which is where coffee goes to die. No, really, I went to several highly rated “cafes” to try them out. Between the assortment of flavored coffees and iced coffee default options, I was sorely disappointed. It’s like Dunkin’ Donuts and a convenient store had ugly coffee babies. Still, I managed to find one viable option: American Provisions, which is more organic grocery store than cafe. Decent brewed coffee + kind personable owners, something I could get behind.
  2. I’m all about crafting things that are kitschy, from making art out of paint chips to making scarves from t-shirts. I read these blogs daily for inspiration: Bloesem, A Beautiful Mess
  3. I shop at Trader Joe’s and Whole Foods. My Lucas is Gluten-Free, so that’s new. Learning how to make a lot of food from this amazing website, Gluten Free Goddess.
  4. I wear two types of eye-ware: Thick-rimmed glasses and these bad boys:
  5. On any given day I style myself similarly to this well-known face:

    Not always flattering, but it makes me happy. 🙂

Well there you go, readers, I fall somewhere into those groups.

Anyway, Happy Easter, y’all!

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UNO – Laura Marling:

Is an English folk musician from Eversley, Hampshire.Initially prominent within the London folk scene, she has also toured with a number of well-known indie artists in the UK. Her debut album Alas, I Cannot Swim and her second album I Speak Because I Can were nominated for the Mercury Music Prize in 2008 and 2010 respectively. She won Best Female Solo Artist at the 2011 Brit Awards.

I’ve like every song I’ve heard by her so far.  Beautiful, really, makes all artists on the Top 40 shameful.

DOS – Ben Sollee

cellist and vocalist known for his percussive playing style, genre hopping songwriting, wide appeal, and political activism. His music incorporates banjo, guitar, percussion and unusual cello techniques to create a unique mix of folk, bluegrass, jazz and R&B.

Cellos ooze cool. You might not know it yet, but they do. They just ooze it as if Shredder himself poured the cool sounds straight into the sewers of my mind. Ben Sollee takes it to a new level differentiating himself from cello players like Yo-Yo Ma and making it socially acceptable for me to love cellos all over the place.

TRES- Jenny Owen Youngs

Her album Batten the Hatches was self-released in 2005. In 2006, a song from that album, “Fuck Was I”, appeared in the second season premiere of Showtime’s Weeds, resulting in Batten the Hatches being re-released on April 10, 2007 with new artwork and an extra track (“Drinking Song”)] on the Canadian indie label Nettwerk. “Fuck Was I” was also released on Weeds: Music from the Original Series, Vol. 2.

She was introduced to me by a friend and caught my attention with her quirky style. Pretend you’re not tickled by “Hot in Herre” for once in your life.

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Become more active – culture, volunteer, crazy nyc events

I have started to do this. 🙂 In January, my roomie, boyfriend and I participated in the Improv Everywhere No Pants Subway Ride in 2012. You can see our pre-game faces here and below for our interim and end game faces! Jimmy is waiting at a station, looking normal. Beth and I are at 14th Street, the main stop. I have to work on my iPhone face 😦



Sometime in February, we also went to see Fuerza Bruta. I have been wanting to see this show for over three years!  I saw it, and it was different from what I expected. I enjoyed the spontaneity and interactivity of the show, but I just wished the actors/actresses did more. I am the type of person who needs to know that there is a concrete storyline  – beginning, middle, and end. This didn’t have that. Let me break it down for you: The two audience demos were: (A) the crazy, drunk college kids and (B) sophisticated, I am so into artistic expression, let me drink a glass of wine while watching 50 year olds. See the below? There were three girls in shirts and underwear running in the water above us, back and forth. Sometimes, this plastic thing would be lowered above our heads. Some guys would point their fingers in inappropriate places! These ladies swam for about 30 minutes. Prior to that, a man kept running into boxes made of paper for about another 30 minutes, and at one point, the actors walked into the audience and smashed them in the head with pizza boxes made of confetti and powder. As for the finale, they let the sprinklers loose and the audience could run under the sprinklers and dance! This part was funny. The college kids ran towards the water and danced in the “rain.” Some were even making out with their significant others. The older folks kind of stood back and watched, awkwardly.


I went to my second restaurant week in NYC. I don’t know all of the foodie lingo so I will just say that the food at Megu was divine! There were three of us, so we just ordered everyone on the menu and shared. I meant to take a photo of the apps, but it was 9:15PM and 66% of us (me included) hadn’t had lunch so we gobbled that down.


My room also has a NYC Bucket List on Google Docs. Next few definite adventures: Martinez VS. Macklin at MSG (first boxing match for me and JV), The Lumineers concert in Williamsburg (my roomie/i heard them on Hart of Dixie singing this song; listen to their other songs here), NY Pizza Run (I am making Jimmy participate in his first marathon, once I find out the date!). Any other suggestions, let me know, so that I can add it on our bucket list!

I haven’t found a volunteer opportunity that I am passionate about or that allows me to participate with my work schedule. I am still looking.

‘Remember it’s your life and you have to do what’s best for you’ 

I also started to do this one. I have changed agencies. Last Friday Night (2/24 at 12AM – or could that be considered 2/25? Yes, I stayed at work till MIDNIGHT on my last day!) was my last day at Horizon Media. I love Horizon Media and the people, and I have learned so, so, so much – sometimes, by trial and error, and other times, from amazingly smart people. This is a special, growing agency. Heck, as a jr., I got to recommend digital strategies to the client – anyone see this one in the news? I pushed my client to do this at the age of 23 (it is so amazing that anyone in their 20s can have that much power). Or has anyone seen this one? That’s my ex-senior quoted in the article. We all worked on this campaign, and overall performance was higher this year than prior years.  I will always have fond memories of Horizon. I have moved over to MediaVest nowwwwwwww, which is two streets away from my apartment. Literally, I leave home at 8:50ishAM and I am at work by 9:20AM (if I don’t stop by Starbucks, which is midpoint between my apt and my job)! I am still learning so no solid news here. This closeness, leads to me being able to get up at 7AM or 730AM and have solid gym time now (1 hr – 1 hr 30 mins) or get out of work and maybe have solid gym time too, pending on get out time. Or me, maybe experimenting with new things, like hot yoga (this has been on my mind lately. My old co-worker Danielle LOVED this and always talked about it) or taking up an before/after work activity, such as FILL IN THE BLANK.

Till next time, do you 🙂


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I apologize for the tardiness of this entry!

2011 was an especially trying year. I usually make resolutions just for fun… not very gung-ho about it. This year, however, I’m going to be a bit more passionate about what I want. All I aspire to be is HAPPY. I don’t have high hopes for the new year… sad? Not at all. To be honest hoping hasn’t gotten me anywhere. This year will be all about ‘doing’. I don’t know that my efforts will bring me to where I want to be but hey, I will make the best of whatever comes my way.



1. I have a baby! His name is Kato and he’s a husky.

2. Moving with Christine (Elephant) and Lucas into a great place in Somerville, MA. I’m officially on my own!

3. First tattoo

4. Concerts, Shows, Museums, Friends.

5. I was in a movie! kinda, haha.


1. Kato lost his tail in a freak accident. It involved him jumping out of a moving car.

2. Major relationship issues.

3.  Missed 2NE1 in NYC!!

4. Completely losing touch with dance.

5. Grandpa’s suicide.


1. Get: New job and maybe go for that Masters.

2. Visit family more frequently.

3. Write, Travel, Sing.

4. Learn how to play the piano or guitar.

5. Regain a positive mentality.

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